Del Monte is a food production and distribution company that sells a wide variety of canned fruits, canned vegetables, fruit cups, and veggie snacks. The brand has been synonymous with premium foods since its debut in 1886. Today it is one of the world's largest suppliers of fresh and prepared produce. The objective of the new can design connects to both new and existing audiences. Vintage colors and motifs pay homage to the history of the brand, while flat, vector illustrations appeal to contemporary aesthetics.